Italy on Madison kicked off in New York this week, beginning six days of incredible events around food, fashion, design and more. Organized by the Italian Trade Agency, the annual occurrence “supports the business development of Italian brands abroad and promotes the attraction of foreign investments in Italy”, and the America Domani team was keen to get in on the opening reception activities.
Opera, hors d'oeuvres and a great crowd made for a wonderful afternoon as we gathered to celebrate excellence in Italian business, with a focus on the brands of Manhattan’s swanky Madison Avenue.
And let's just say there was no shortage of substance and style.
“Italy on Madison is a springboard to announce upcoming campaigns and opportunities to support the never-ending romance between Italy and the U.S.,” says Antonino Laspina, Executive Director of ITA.
So, get yourself to the city to partake in the celebration! Here’s a taste what you can expect:
Seminars, roundtables, sip and shops, book signings, restaurants insights, live jazz, cocktail hours, design updates, fashion shows, free beer, and even a Vespa breakfast!
For further details and a complete list of events, visit the Italy on Madison website.